Oklahoma Tourism | National Campaign

Four state parks and just about every conceivable wardrobe scenario in between.

Rock climbers, skateboarders, cowboys, swimmers, adaptive adventurers, families camping, hiking, dining and generally making the most of the outdoors. Every day brought a new cast of characters, a new collection of vignettes and an entirely different set of practical considerations.

This was one of those projects where the breadth of the work was half the fun. So much of styling is understanding who someone is, what they're doing and what would actually make sense for them to wear. Multiply that by several locations, changing talent, and a very ambitious shot list and you've got a pretty good exercise in creative problem-solving.

Client Oklahoma Tourism

Agency Jordan Associates

Role Lead Wardrobe Stylist

Photographer Justin Hull





Credits

Client: TravelOK

Campaign: Oklahoma Tourism

Agency: Jordan

Producer: Amanda Hyden