Oklahoma City Thunder | Fuel the Noise

I was lead wardrobe stylist for Fuel the Noise, a campaign for the Oklahoma City Thunder with Lemieux Company. The spot moves through a cross-section of Thunder fans, like families in cars, kids on courts, crowds in the arena and in the streets.

Every look had to feel lived-in, local, ready for game night and in line with Oklahoma City Thunder brand standards. I mixed official merch with everyday pieces, layers and accessories that could handle motion and stadium lights while still reading instantly on camera as “Loud City.”

The Oklahoma City Thunder logo over a blurred blue, white, and orange fabric with a basketball, set against a dark background with some red and orange accents.
Young girl in a blue Oklahoma City Thunder t-shirt holding a basketball inside a gym with other children in the background.

Client Oklahoma City Thunder

Production Lemieux Company

Role Lead Wardrobe Stylist

Project Fuel the Noise




Credits

Watch ‘Fuel the Noise’ for Oklahoma City Thunder

Client: OKC Thunder

Production Company: Lemieux Company

Executive Producer: Wilson Lemieux

Producer: Wilson Lemieux

 + Charlie Molleur

Director + Editor: Matthew P. Rojas

DP: Drew Dillon Saracco

1st AC: Kelsey Miller

2nd Camera Operator: Charlie Molleur

Gaffer: Robert Driskell

Key Grip: Richard Porter

Sound Design: Christian Stropko

Colorist: Ryan Berger